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CASE STUDIES

Champion Overhead Door

WEBSITE CASE STUDY

www.championoverheaddoor.com

Highlights:

  • Built and optimized Google AdWords for their target service areas
  • Updated content across the website to improve SEO
  • Implemented a website redesign that aligns with their existing brand, highlighting the most important aspects of their business for potential clients
  • Created and branded social channels, including those specific to their industry
  • Optimized their Google Local Business page to show up when potential clients search local competitors

Challenges:

This local garage door services company needed help creating brand awareness and attracting new clients. As a small business, they lacked the resources and expertise to strategize and execute the inbound marketing initiatives necessary to achieve these goals. They relied on AirTank to optimize their website for search and conversions, manage social media channels and build Google AdWords campaigns.

Solutions:

AirTank began by implementing a website redesign to align with the company’s existing brand, highlighting the most important aspects of their business and fully optimizing all content to improve SEO. To help drive traffic to their website, we built Google AdWords for their target service areas and optimized their Google Local Business page for visibility when potential clients search local competitors. Finally, we overhauled all social channels with new content strategies to improve brand awareness.

Results:

As a result of AirTank’s website redesign and inbound marketing strategies, this local garage door services company saw a 282% increase in website traffic, a 300% increase in inbound leads and an 82% increase in Facebook followers over the course of just six months.

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