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CASE STUDIES

Planet Oat

SEO CASE STUDY

www.planetoat.com

Highlights:

  • Implementation of comprehensive SEO strategy provided immediate results
  • 227 non-branded keywords ranking in the top 10 search results
  • 483% increase in clicks over three months
  • 424% increase in impressions over three months

Challenges:

This oatmilk brand was entering the market for the first time and required the build of a comprehensive SEO strategy.

Solutions:

AirTank outlined and implemented a complete SEO strategy on Planet Oat’s newly developed website. Starting with keyword research, AirTank worked in conjuntion with Planet Oat’s creative team to ensure appropriate keywords were included in the content for each landing page. AirTank then created URL structure, title tags, H1s, alt tags and meta descriptions to align with keyword research. Finally, AirTank implemented Schema on each landing page.

Results:

As a result of AirTank’s SEO implementation, in just a few months Planet Oat’s keyword rankings have increased and continue to climb month over month.

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