Have you ever bought something based on a product review? How about after watching a product review video? If you haven’t you are in the minority. According to studies, 93% of consumers say reviews have influenced their purchases (Source: Podium)...
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Inbound marketing focuses on building a relationship with the consumer on their terms. Compared to the more traditional forms of outbound marketing, inbound takes an organic approach and tends to be more well received.
Shopping cart abandonment— it's happened to the best of us. We've got some tips and tricks proven to lower your abandonment rate and close sales.
Most small, local businesses understand the importance of online reviews, but what if we told you that online reviews (specifically Google Reviews) can also have a positive impact on SEO? Here’s how Google Reviews can help.
If people can’t find you in their online searches, chances are they’ll find one of your competitors instead. The goal of today’s blog post is to empower you to conduct some initial keyword research of your own.
As online behavior constantly evolves, so too must marketing and content strategies. If you’re stuck in a rut when it comes to putting out engaging content, consider leveling up with these content marketing trends.
You have the website, you have the social media channels. But what about the blog? Writing and publishing long-form content on a frequent basis can seem intimidating, but it's worth the effort.
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