We were recently reviewing the pipeline in our business. What struck us was the consistent theme of the potential deals we were working on. At AirTank we focus on website development (eCommerce and Lead Generation), and Performance Marketing services (PPC/SEO/Social)....
Shopping cart abandonment— it's happened to the best of us. We've got some tips and tricks proven to lower your abandonment rate and close sales.
If you are thinking about creating or updating a website, you may ask yourself if it is worth hiring a marketing agency to help you out. While it is possible to build your own website, hiring an agency has many...
If you run a service-oriented business, you may be wondering if it’s worthwhile to integrate online appointment scheduling software. Although it will require an upfront investment and a slight learning curve, the benefits of adding online booking outweigh the risks.
Most small, local businesses understand the importance of online reviews, but what if we told you that online reviews (specifically Google Reviews) can also have a positive impact on SEO? Here’s how Google Reviews can help.
Like it or not, your website is a direct reflection of your brand. If it’s not on the same level as the competition, your sales could be suffering. Here are five tips for building a great website.
If people can’t find you in their online searches, chances are they’ll find one of your competitors instead. The goal of today’s blog post is to empower you to conduct some initial keyword research of your own.
Your website is often the first experience potential customers will have with your brand—so first impressions really are everything.
Like it or not, the machines are taking over. At least in the customer service space. Experts predict that by 2020, only 15% of customer service interactions will be handled by a human.
One of the realities that brands commonly face is the dreaded high bounce rate. But what does that even mean, really? And why does it happen in the first place?
You have the website, you have the social media channels. But what about the blog? Writing and publishing long-form content on a frequent basis can seem intimidating, but it's worth the effort.
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