One of our favorite traditions here at AirTank is the annual company outing. Rather than focusing on traditional team-building activities, our goal is to get everyone together and have a good time—because we know that ultimately that’s the best way to bond and foster better work relationships.

Before you know it, millennials will overtake baby boomers as America’s largest generation. It’s more important than ever for brands to find that sweet spot for marketing to millennials—a notoriously tricky and misunderstood demographic.

Have you ever noticed that it’s especially hard to grow your Instagram audience compared to other social platforms like Twitter? Well, don’t worry, you’re not alone. But with a little effort, this goal is certainly within reach.

After we bid farewell to the chronological Instagram timeline and stumbled our way through the new algorithm, we compiled some tips and tricks of the trade to ensure your posts aren’t lost in the sea of Valencia filters.

You’re probably aware that posting to social media is a must for any size business, but there’s more to it than simply sharing content regularly.

As online behavior constantly evolves, so too must marketing and content strategies. If you’re stuck in a rut when it comes to putting out engaging content, consider leveling up with these content marketing trends.